The AI revolution in content creation is in full swing.
And nowhere is that more evident than in video production,
where we’ve now reached the point where a single line of text can generate stunning, high-quality video—automatically.
Leading the charge are three powerful platforms: Google’s Veo 3, Runway, and OpenAI’s Sora.
Google, in fact, has already started using AI to create ad videos—yes, the future is already here.
Check out the video below—you’ll get a sense of just how radically things are about to change.
Unveiled at Google I/O 2025, Veo 3 is Google’s flagship AI video generation model. It creates high-resolution videos from simple text prompts and features:
- Cinematic camera work
- Realistic physics
- Multimodal capabilities (coming soon)
It’s a premium-level platform available through the Google AI Premium subscription.
Runway lets users generate short-form videos using text or image prompts, fast. It’s perfect for:
- Ads
- YouTube Shorts
- Social media content
It also comes packed with handy AI editing tools like object removal and background editing—super useful for creators working at speed.
Sora is OpenAI’s answer to text-to-video generation. Announced in 2024, it focuses on:
- Physics-based realism
- Scene continuity and narrative flow
While it’s not yet publicly available, select researchers and partners have access to early demos.
It's considered a direct rival to Veo in the high-end AI video space.
Feature | Veo 3 | Runway | Sora |
---|---|---|---|
Input Type | Text (multimodal planned) | Text, Image | Text (multimodal in development) |
Resolution | Up to 1080p | Up to 4K | Up to 1920×1080 (demo version) |
Generation Speed | Slow (focus on quality) | Fast | Moderate (a few minutes) |
Audio/Voice | AI voice, dialogue included | Lip sync, TTS available | Background audio (some videos) |
Editing Tools | None | Yes (e.g., object removal) | None (focused on generation only) |
Availability | Limited (Google AI Premium) | Open to everyone | Not public (partner access only) |
Platform | Plan | Price (USD) | Key Features |
---|---|---|---|
Veo 3 | Google AI Premium | $249.99/month | Includes Gemini + Veo access |
Runway | Free to Unlimited | $0–$76/month | Tiered plans with varying capabilities |
Sora | TBD | Not disclosed | Currently in demo/partner phase only |
Here’s a quick guide depending on your needs:
- Want ultra-realistic, cinematic videos and already work within Google’s ecosystem? → Veo 3
- Need to create fast, punchy content for social media or ads, and experiment a lot? → Runway
- Curious about logical, narrative-driven simulations and cutting-edge tech? → Sora
Each platform is evolving rapidly. Choosing the right one depends on your goals, budget, and creative workflow.
One thing’s for sure: AI video generation is no longer a “someday” idea. It’s happening now.